Compare digital provider proposals
Scope, exclusions, evidence, recurring costs and exit: compare provider proposals using shared assumptions.
Read the practical method →Google Search Central · Essentials
Google’s published technical requirements, spam policies and core practices for content in Search.
When it helps
Check published technical requirements and policies before assessing an SEO claim.
How to start
Use the documentation to examine technical conditions and content practices for Google Search. Distinguish crawler access, index eligibility and actual visibility in results.
Limits to keep in mind
Following guidance guarantees neither indexing nor a particular rank. Structured data and AI-oriented files are not citation guarantees.
Check before using
Three points to record with the decision.
- 01
Googlebot access and page HTTP response.
- 02
Useful content and practices to avoid.
- 03
Search Console observations and page context.
A method and complementary resources.
France Num · Référencement
Guides to understand SEO, local search and the online visibility of small businesses.
Explore this resource →France Num · Stratégie de contenus
A method for connecting online content to customer questions and small-business goals.
Explore this resource →Source and verification
Google Search Central · Essentials — primary source. Link checked . The checklist is editorial guidance; link availability does not guarantee completeness or suitability.
Read the editorial method · Report a correction with its source